Industry Expert Interviews

The efficiency and effectiveness of a company s workforce are evident in the quality of service produced and the total output of that organization For this reason many businesses put considerable effort into recruiting the best candidates during the employment process This employment n process does not begin when interested candidates send their applications or the company puts out an advertisement Proper employment process begins with recruitment marketing What is recruitment marketing Recruitment marketing is the strategic process of creating a connection with and

Hello Marketers Welcome to another edition of TechWyse Interviews When we hear about MobileMonkey or WordStream our first thought is Larry with his absolute best smile For those among you who do not know him already Larry Kim is the CEO of MobileMonkey and founder of WordStream the World s top PPC marketing

Hello Marketers Welcome to another edition of TechWyse Interviews It s always good to catch up with our friend Eric Enge If you are not familiar with him or Stone Temple Consulting here s a quick quote from a fantastic personality in the search industry Don t tie yourself up in knots n worrying about who s accomplishing what around you and whether they re perceived to be better than you or not The only challenge you need to solve is how you make yourself better every day Eric Enge Eric Enge is the founder and CEO of the award winning Stone Temple SEO agency which is now

Hello readers Not in your wildest dreams would you have thought you could make a living out of writing emails In our latest interview I ll introduce you to someone who did If what you re writing isn t fun then throw it out and write something fun It should never feel like a chore if you do n it right Ben Settle Email Specialist Ben Settle is an email marketing professional who has been working in direct response copywriting for more than ten years He has exceptional copywriting skills and of course is an expert in writing killer emails Over the years he has contributed to

Hello readers In today s interview Jono Alderson answers questions we at TechWyse longed to ask Jono Alderson is a globally recognized expert having years of blended experience in digital strategy SEO analytics martech conversion rate optimization WordPress speed growth and not to n mention an excellent keynote speaker Jono is currently Special Ops at Yoast com In fact he can be viewed as a bridge connecting the big picture and technical details Curious enough Have a look at what Jono has to say Q We had a sneak peak of your story

We are very fortunate to have the opportunity to sit down with renowned SEO thought leader Nitin Manchanda He is acclaimed for his technical SEO knowledge and host of the popular web series SEO Surgery Manchanda is n also the Global Head of SEO at Trivago Q You started your career as a software engineer and now you re the head of SEO at a multinational company What motivated you to shift your career towards SEO A My motivation was those tiny SEO experiments which

Welcome Today on TechWyse interviews we have a very special guest He is a serial entrepreneur and an SEO expert Valery Kurilov is the CEO of SE Ranking an all in one SEO tool He also co founded Intellectsoft HelpCrunch and is n the advisor of PlayHal io a crypto based gaming company Q I would like to know what goes into your hustle for building a company like SE Ranking from the bottom up Can you tell us the problems that you faced during the early stages and what your strategy was for solving them A At the

Hello there folks Today on TechWyse Interviews we have a very special guest He is well known in the social media marketing and personal branding industry as a successful marketing consultant and a well known public speaker One of the New York Times bestselling authors Chris Brogan has n consulted with companies like Microsoft Google Disney Pepsico Sony and many more Q Let s start at the beginning Chris When did you realize your talent for writing and that you would become a multi book author A I started writing when I was a little kid Badly And then I wrote even

Hello there folks I was a huge fan of affiliate marketing and spent a lot of time and money creating sites with the aim of making money online Many of you might be dedicated to the same plans In today s interview I had a chance to speak with Alexander Bachmann the founder and CEO of the global n affiliate network admitad He has been engaged in business since age 15 and started his first company at age 17 At age 20 he founded a holding that included several companies in Germany Then in 2009 he began the launch of

It s no secret that I love meeting and connecting with new people Whether it be someone in the industry or an elderly lady at the bus stop I m always down for a chat In the most basic sense I love hearing stories This is exactly what prompted me to ask today s guest Jason O Hare if he n would be interested in doing an interview for the TechWyse blog When it comes to building out a sales team Jason has an incredible record of success especially in the software startup space Back in 2010 he joined a technology SaaS startup by the name of

Hello Marketers In today s interview I am talking with Artem Borodatyuk He is the co founder and CEO of Serpstat one of the leading competitor analysis tools available on the web Back in 2006 Borodatyuk founded Netpeak a digital marketing agency that focuses on SEO and PPC services for n businesses and startups Six years later Netpeak became the 1 media agency and 2 Ukrainian digital agency Today Netpeak has eight operation centers in 5 different countries Ukraine Russia Kazakhstan Bulgaria USA and a team of over 300 professionals Serpstat was founded in 2013 as a

Howdy Marketers I have a very special guest for today s interview He is a successful entrepreneur and a well known SEO guru among internet marketers worldwide It s none other than Brian Dean from Backlinko Back in 2012 Dean created Backlinko after some trial and error with five other n startups Today it s one of the most recommended blogs for SEOs and internet marketers He has also created his own educational course called SEO That Works which has cemented Dean s position as an industry game changer A big thanks to Brian for taking time to answer my questions Q

Hello Marketers In our latest interview I had the opportunity to speak with Oleg Shchegolev the CEO of SEMrush For any readers from the digital marketing world SEMrush needs no introduction It is one of the most popular competitor research tools available SEMrush was founded in 2008 and n over the past 9 years the company has grown into a huge success with four offices from two different continents I was very curious to learn about Oleg s journey with SEMrush and his advice for marketers A big thanks to Oleg for taking the time to answer my questions TechWyse What

With over 22 000 design templates and 20 million paying customers TemplateMonster is one of the largest web design marketplaces on the Internet While there are tons of similar services out there TemplateMonster was one of the first companies to introduce ready made templates and themes into the n market And at the center of TemplateMonster s success is their CEO David Braun David founded TemplateMonster in 2002 and over the past 15 years he has grown TemplateMonster into an 8 figure company employing over 400 people I was interested in finding out how David had managed to

With marketing technology much of the emphasis is focused on enterprise Here at TechWyse the majority of potential and current client partners I speak with on a daily basis fall into the small and medium sized business SMB category Trades professional services and other niche local n businesses Small business owners are bombarded with cold calls sometimes skillfully from me peddling new digital platforms and strategies to help their business The key image describing the sheer volume and complexity of options available the

Hello inbound marketers I had the privilege to invite the Wizard of Moz Rand Fishkin as my guest for the first interview in the TechWyse Interview series 2017 For anyone in the digital marketing world Rand is a person who needs no introduction as he is the n single most renowned inbound marketer of our time Rand got his start as a Seattle based web design entrepreneur In the early 2000 s during the meteoric rise of Google and SEO Rand was one of the first people to recognize the potential of this industry He had the vision foresight and agility

Most people would agree that Marty Weintraub s talk at MozCon 2015 was one of the most enlightening and informative presentations over the entire event From being a hotshot piano player to an in house marketer in charge of all online marketing channels at a edu in in Minneapolis to beating cancer n and founding a company that made it to the Inc 500 list Marty s story is literally one of the most real life inspiring stories that I ve come across I was eager to interview him ever since I saw his talk at MozCon 2015 and he was generous enough to set aside a few minutes to answer my

There aren t many SEO or content marketing enthusiasts who haven t read at least one of Jayson DeMers blogs Jayson is the CEO of AudienceBloom a content marketing agency based out of Seattle He guest blogs and publishes more than anyone else in the world and is one of the most notable experts n on guest blogging His articles in Entrepreneur Forbes and Inc have been intensely debated and talked about by many industry authorities and influencers alike Apart from his entrepreneurial endeavours Jayson is also a guest lecturer on marketing at the University of Washington I reached out

Hello Marketers In today s interview I had the opportunity to speak with Douglas Karr the CEO of DK New Media the founder of Marketing Technology Blog and renowned international author and speaker on social and search n marketing Douglas is one of the leading proponents in the digital marketing space for using big data analysis to tailor marketing efforts and using his expertise in planning and guiding marketing strategies of DK New Media s top tier clients like GoDaddy Angie s List and Mindjet His book

Hello there folks Today on TechWyse Interviews we have a very special guest who is well known in the Internet marketing circles worldwide Our guest is a very successful entrepreneur a WordPress and web developer and a search engine optimizer His WordPress plugin Yoast SEO is one of the n most used WordPress plugins in the world and is active on over 4 million websites Apart from this he works with large brands like the Guardian Disney eBay and oDesk and helps them with the technical aspects of SEO and overall growth In this interview Joost de Valk shares with us a bunch

Howdy fellow marketers Today we re talking to Stuart Walker Niche Guru and owner of Nichehacks com Niche Hacks is a blog that focuses on helping readers and marketers to find profitable niches for their own websites and n blogs It also focuses on strategies that need to be executed for a successful of the niche blog A big thanks to Stuart for spending the time in answering my questions Also on TechWyse

Rand Fishkin from Moz had a webinar recently called How Will Links Influence SEO in the Future When I first heard about the webinar I really interested in the topic and I was curious to sign up for the webinar We interviewed Rand in 2017 and you can read the latest interview here https www techwyse com blog interviews interview wizard moz rand fishkin Before the event I decided to ask Rand a few questions that was very much related to the topic I was happy to see that he answered

Well hello there marketers For my very first interview I had the privilege to invite Sujan Patel as my guest Sujan Patel is not a stranger to anyone in the Internet Marketing world With over 12 years of experience he s n become one of the most influential marketers in the industry He started the digital marketing agency Single Grain and is now the VP of marketing at When I Work He s intelligent knowledgeable and a great entrepreneur You can find Sujan sharing his strategies all around the web including

Today I have Stewart Rogers Director of Marketing Technology at VB Insight a VentureBeat product He was the Head of Product at Salesformics a CRM and marketing automation solution for small businesses built in the UK where he was responsible for all aspects of product development marketing n and sales Stewart is a contributor to several sales and marketing publications and books including Email Marketing by the Numbers by Chris Baggott and Get Rich Blogging by Zoe Griffin He is regularly invited to write or speak about sales marketing technology social media and other related

Hello my fellow SEOers This time I have Mark Traphagen Senior Director of Online Marketing for Stone Temple Consulting He is a well known expert on Google and n Google Authorship He is also a speaker on major conferences like SMX Pubcon ConvergeSouth and SearchExchange Also on TechWyse Interview with Neil Patel neilpatel

Howdy marketers hope you all had wonderful holiday season It s unlikely that there s anyone in the internet marketing industry who hasn t heard of today s guest He is the founder of Search Engine Roundtable and news editor for Search Engine Land He well known for relationship with Matt Cutts n and Google and is also widely considered a bridge between internet marketers and Google A big thanks to Barry for spending the time answering my questions Also on TechWyse Interview with

Hello fellow marketers Today we re talking to Allen MacCannell VP Sales Partnerships Web CEO Limited SEO Software White Label SEO Tools Web CEO Limited was founded in 1992 as Radiocom and changed its name in 2000 before n becoming an international leader in SEO software development The company released Web CEO desktop SEO software in 2001 and has since amassed over 970 000 registered users Allen joined Web CEO in 2009 and he is one of the people behind the

Howdy Marketers Today I have legendary SEO who has created one of the best tools for all us search engine geeks the Screaming Frog SEO Spider Tool Dan Sharp Director at Screaming Frog has developed search strategies n for a variety of clients from international brands to small businesses since 2005 He also designed and managed the build of the innovative Screaming Frog SEO Spider software Since its launch the SEO spider has quickly established itself as the leading onsite technical SEO auditing

Passion That s what drive us We like to win and winning to us means meeting or exceeding your goals for your web site and business Eric Enge Eric has been working in the industry for more than 30 years The Stone Temple n Interview series is highly acclaimed for its interviews with top search engine marketers such as Google s Matt Cutts and other industry leaders he also speaks at a host of events across the continent including the major search conferences like SMX PUBCON and more Eric has been an

I m excited to interview Ian Lurie CEO of Portent Inc which he founded in 1995 and co writer of Web Marketing All in One Desk Reference For Dummies along with Elisabeth n Marsten Ian regularly writes for top industry sites and speaks at many of the top internet marketing conferences such as SearchLove MozCon and SMX just to name a few A big thank you to Ian Lurie for spending the time answering my questions I m happy to include you in my list of

Annie Cushing is one of world s most trusted Google Analytics experts She is an independent SEO and web analytics consultant This super smart woman makes data collection and analysis sound simple and fun n She has a unique gift for presenting data in beautiful ways Follow her anniecushing to get all her updates and insights I thank Annie for agreeing for this interview and spending her valuable time and for sharing these wonderful

Here is another awesome marketer in my list of great internet marketing personalities After my last interview with Dharmesh n Shah I was trying find an expert in creating content marketing strategies and I was very happy to have Michael King He was the marketing director for iAcquire where he led growth initiatives and

I am very happy to add one another awesome marketer to my list of great internet marketing personalities Dharmesh Shah co founder and CTO of HubSpot The company based in Cambridge Massachusetts and has over 10 000 customers and is n a two time member of the Inc 500 HubSpot has raised over 100 million in venture capital I am very thankful to Dharmesh for giving this opportunity and answering all my questions I certainly hope you enjoyed this

Hello marketers I am really excited to add one more great personality to my list of awesome interviewees Larry Kim Founder and Chief Technological officer of WordStream Thank you so much Larry Kim for spending the time to answer n all of my questions Also on TechWyse Interview with RandFishkin of Moz

Howdy Dear SEOs after my last interview with Neil Patel I am glad to have another industry expert with me for the month of March Tad Chef of seo2 us popularized the SEO 2 0 approach back in 2007 by advocating relationship building people focused optimization and cooperation between industry peers In 2011 he won the best UK SEO blog award for an Oxford based agency He currently also writes for

Howdy Inbound Marketers Today we have an wonderful guest with us At 21 he was named a top 100 blogger by Technorati and one of the top influencers on the web according to the Wall Street Journal Neil Patel is the co founder of 2 Internet companies Crazy Egg and KISSmetrics Through these 2 n companies he has helped large corporations such as AOL General Motors Hewlett Packard and Viacom make more money from the web Hope you enjoy the interview Related Posts Interview with

Hello there Internet Marketers Today I have an analytics guru and founder of Analytics Ninja LLC with me Yehoshua is a master of both Google Analytics implementation and analysis He s known for diving deep into GA data to reveal n actionable insights He is a savvy and accomplished SEM specialist utilizing a range of online marketing tools technical knowledge and insight to improve customers ROI He has also spoken at SMX Israel and SES London Related Posts

Howdy Inbound Marketers after my last interview with Rand Fishkin today I have another special guest with me She is guest blogging guru and owner of My Blog Guest Related Posts Interview with Yehoshua Coren AnalyticsNinja Interview with Neil Patel neilpatel Q As we know Google is

Anyone knee deep in the SEO or content marketing world already knows all about what guest blogging is and how it can help a website prosper For those of you that haven t heard one of 2013 s hottest buzzwords guest blogging is the method of contributing content on other websites that relate to your n industry Why would you write content for website s other than your own To build lasting relationships within your community expand your brand awareness and gain a high quality link to your site which in return assists with boosting SEO I write a weekly blog post called

Today we have a very special guest with us his influence is felt by all SEO geeks and his expertise has helped many In 2009 he co authored The Art of SEO from O Reilly Media and was named among the 30 Best Young Tech Entrepreneurs under 30 by Business Week Co founder and CEO of a Seattle based start up called SEOmoz now called as Moz the company focuses on making software to help